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Pretoria's Property Specialists
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This might seem like a no-brainer but choosing a real estate brand to represent your property when it goes to market, should be the best fit for both you and your home.
The white glove standard of care our clients have come to know, is for every seller and buyer, at all price points. Lew Geffen Sotheby's International Realty gives us a firehose of national and international marketing. We funnel all our marketing to condense our reach. Quality control, maximum engagement and a brilliant marketing plan to get eyes on each property is our aim.
We have the most formidable residential marketing program available. With our brand, every listing is locally listed with our local media aggregators. Listing with us will enhance your marketing and help receive enquiries. More than Half of all listings in SA go to two major portals, Property 24 and Private Property. With a connection of marketing our listings on both the two giants, approximately and 12 other media platforms, sellers want to list with us, because they want the strongest representation on as many platforms available.
Our listing basis and advertising is a testament to our extensive investment in telling a story of each unique home. We do not treat a listing as a commodity, we treasure it as an investment.
When the images of a listing are of high quality, the listing can go onto the Sotheby's International Realty website. There are no price restrictions. This means that any property with professional photos can be listed internationally on the .com website.
The company's local website coincides with the international website which features lifestyle and destination options, such as estate living.
The meaty giants of the listing world it turns out, want our listing content as much as we want them to have it.
We do not have a one size fits all marketing plan. It's important to create a unique and specific strategy for each home. We build a lifestyle profile for each property and determine what the lifestyle is the buyer would want to live. Knowing the local area and neighbourhood is vital with the amenities and schools it has to offer, as this will indicate what the buyer profile would look like.
Our company attracts both buyers and sellers by engaging with real estate intenders who may or may not be ready to make that initial enquiry but ultimately do buy or sell with us assuming that they connected with our brand.
Author: Sothebys International Realty
